Live search regains its share with Live Cashback

Dear Reader,
After launching the new Live Cashback feature on Live search, Microsoft has regained its previously lost share in the search engine market. Live Cashback, as Techcrunch put it, goes straight for Google’s throat by moving from CPC (cost-per-click) to CPA (cost-per-action), meaning that a lot of the revenue is given back to users! As [...]

Google video sitemaps

Dear reader,
As you may already know, Google has released Video Sitemaps along the widely used Google Sitemaps protocol. Actually the latter one probably shouldn’t be called Google Sitemaps, as it is a protocol also accepted by Yahoo! and Microsoft Live search engines.
As sitemaps are created to assist search engines in indexing your site content, the [...]